What Doctors Should Know About Social Media Risks and Rewards
Video Focuses on Using New Communication Tools for Patient Education
Napa, California—May 21, 2013—The potential risks and rewards that physicians face when employing social media for patient communication is the focus of the latest video issued by The Doctors Company, the nation’s largest physician-owned medical malpractice insurer.
In “What Doctors Should Know About Social Media Risks and Rewards,” Julie J. Song, MPH, patient safety/risk management account executive at The Doctors Company, says that physicians should use social media to engage patients in their healthcare and to promote patient education. Physicians should also be aware of the potential liabilities of social media. Ms. Song oversees risk evaluations of social media strategies and regularly presents the CME course “Risk Prevention Tips for the Digital Age: E-mailing, Texting, and Social Media.”
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